Saturday, 5 October 2013

assignment 2 task 2- Market Research

The ident that i done the survey for was as follows.


I made a survey on the website surveymoneky
Peoples comment to the question: is there anything you dislike about the idents for E4?
Don't really dislike anything,
They are too short,
Its really confusing,feels jumpy,
I don't dislike anything about the ident,
Sometimes they don't make much sense,
Makes no sense,
Almost too random,
Too random,
Not really.

Mainly of the people they said they don't dislike the ident which shows the ident does a good job in keeping the viewers entertained. 

Peoples comment to the question: What do you like about the Ident of E4?
Gets me ready for the programme that is about to come on,
The music is calming,
Nice and slow,
I don't like anything about the ident,
How it matches of how the programme will be like,
Gets me in the mood for the programme thats coming on,
Quick and calming,its funny,
The ident is not that long,
It leads well into the programme.

Most people that answered this liked the ident because it mixed well with the programs that was going to come on after the ident. 

I asked the question. What does the E4 Ident tell you about the channel?
Its going to be entertaining
Its going to be funny and entertaining
Not a great deal, but perhaps that it is a bit of a random channel
Programmes will be random and won't make sense
They show programmes that shouldn't be taken serious/comedy
Random
The channel will be funny and random 
That it is for young people
Crazy
Its funny and amazing
The programmes are going to be good and funny.

When i put a rating for the E4 ident the main i got out of 10 was 8 which shows the ident is good and people enjoy them.

When asked the question. If a new ident was made what style would you like it to be? and most people put comedy. while people added the style lego which could be a good idea to add comedy together 

If you could change the E4 ident what would you change?
Make it faster
Nothing
Make it go a bit faster
Nothing they are fine
Make it quicker 
Make it move more freely
Make it more funnier
Not sure
Less randomness more normal
More randomisation
Less things moving making it less random
Make it more relaxing


Seems most people want the ident to be more quicker and less random

When asked if should make a ident real life or animated. More people said animated because your able to do much more without causing real danger for real life. 

When asking what type of ident do you think E4 one is choose from the following
Funny- 10
Serious- 0
Confusing-6
Quite-8
Loud-1
Quick-1
Slow-8

Most people think it is funny quite and slow so that is something to take in mind. 

What do you like about the music playing in the E4 ident?
Good
Calming
Slow and gentle
It is memorable
Slow and smoothing
Slow tone making it feel the ident is slow
It makes it all seem unreal
It's quite relaxing, nothing to aggressive
Its slow and makes me feel relax
Works well with the ident itself
Smoothing
The music is calm and relaxing

Most people said the music is calming and they seem to like it.














1 comment:

  1. Sam, please add the videos you showed as part of your focus groups so we can see what the answers are referring to.

    ReplyDelete